A journey that began, with the children in the family growing up to the age where they are curious, inquisitive and want to try and do everything the older folks are doing. They would beg to try Mamas perfumes & body lotions and ofcourse, the answer would be a consistent “NO” because the products are not safe enough for children.
And so was born CURIOSITY&I by Nature’s Cocoon, an endeavor dedicated to bringing solutions in their purest forms, specifically for growing kids, tweens and teens. Allowing them to indulge in their curiosity, have fun, understand their likes & dislikes and become the best versions of themselves.
A little about the founder:
Roli Kapur : Her passion is to develop fun everyday products for kids that are safe and as natural and organic as possible. Afterall, why should grown ups have all the fun?
Roli brings with her over 8 years of experience in the marketing field with companies like Unilever, Nestle, Avon , working with them in South East Asia, India and Europe. She holds an MBA from the National University of Singapore and a BA in Economics from Lady Shri Ram College, Delhi University.
Our Mission :
Quite straightforward; Saying no to chemicals in products used by Children everyday.
Our aim is to develop such products and ensure the move to real & natural at an early stage in a childs life. We want to provide parents, children, tweens and teens solutions that are safe and derived from nature in their purest form.
Our Values :
Just as Nature Intended –
Natural & safe – this is what our products should deliver. We, therefore work with our team of experts in creating formulations that are the right balance of nature and a whole lota fun with new flavours & fragrances.
Doing away with those Toxins as early as possible –
Our aim is to do away with harmful chemicals as much as possible in the early life stages of children. The way to ensure that our products are truly natural and pure is by ensuring the raw materials we use are of the highest quality. We have therefore, partnered with suppliers who have certifications from the USDA for these materials and are trusted within the industry.
Safety First –
Goes without saying, the safety of the little ones is our top priority. All our products are thus, taken through the process of dermatological testing governed by BIS ( Bureau of Indian Standards). Apart from this, all our products go through stability tests, microbial tests etc to ensure they are super safe for our lovable users.
A Catalyst for Change :
While we drive this change in our daily lives with products that are natural & non toxic, we also see our endeavour as being a catalyst for bringing about change, awareness and empathy in society .
We want to use this shift & our platform as an opportunity to ensure we help the underprivileged by providing them a safe environment where they are able to learn, develop & contribute to society.
(We have partnered with an NGO called TARA Homes and work with them towards this Mission)